About Us

Who are CHALA?
A team of creative designers that love handbags so much, and decide to design their own.

We approach life with passion and creativity. We believe in the idea that doing what you like
and liking what you do is a key to happiness in life. We love fashion, and we love handbags.
So here is CHALA.

We love to create fashion, instead of following it. We always find happiness in giving
our ordinary bags a little twist, and seeing people smile.

We try to be as simple as possible in life, even when it comes about fashion.
We adorn simple bags with just right amount of whimsy, not too fancy or complicated.
We believe simplicity and sophistication co-exists,
and we strive to find a perfect balance of them.

We like to be bold & different in life, in a harmless way, whenever and wherever possible.
To celebrate individuality in the fashion world, graphically as on our handbags,
is a happy thing to us, too.

So welcome and enjoy. Hope our handbags would put a smile on your face & lighten your day!